Sports legends and Tall Tales (1937 - 56)
 Bill Stern the Colgate Shave Cream man
is on the air!
Bill Stern the Colgate Shave Cream man with stories rare!
Take his advice and you'll look nice,
Your face will feel as cool as ice,
With Colgate shaves you'll be a fan!
Probably the greatest sportscaster that ever lived, Bill
Stern knew how to captivate his audience.  With a strong
background in grand theater and vaudeville, Stern used techniques
rarely heard on a radio sportscast. Stern eulogized the obscure, the near-great, and the great.
Stern would tell fantastic tales about the oddest characters
that have ever played professional sports. His stories ranged
from horses winning races with dead jockeys on their backs,
to armless and/or legless baseball players, to a blind athlete
winning a marathon but lose his only love. Stern would punctuate
his extraordinary legends with long, overstated pauses,
soap-opera-like vocal emotion, relentless repetition, and
major exaggerated words in every sentence (even the VERBS!). 
Text on OTRCAT.com ©2001-2012 OTRCAT INC All Rights Reserved-Reproduction is prohibited.
Up to this very day, sportscasters all around the world
try to mimic the style of the great Bill Stern, but fall
short of replicating his originality and pizzazz. In one
form or another, sportscasters nowadays display unmistakable
Stern influences in the broadcasts. So, come and hear what
all the fuss is about. Come listen to Bill Stern go through
"Reel one, Reel two, etc."
For more great sports reporting, see Grandland Rice. For other sports action, see also Sports
and Baseball Collection, Dizzy
Dean, The Joe DiMaggio Show, and the Adventure
of Babe Ruth.
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