Old Time Radio Commercials

Name: Old Time Radio Commercials
Brand: OTRCAT Inc

The cost of free entertainment on your radio was having to listen to commercials, fortunately, many commercials were even more entertaining than the regular programming. Snap up these snappy commercials, and you'll truly be convinced to "make Jello for your own family, yum, yum, yum," "use Ajax the foaming cleanser (bum bum bum bum bum)," and buy "Nabisco, N-A-B-I-S-C-O, it's the name to know."

546 old time radio show recordings
(total playtime 10 hours, 0 min)
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Play a sample episode from March 03, 1955:

"J-E-L-L-O Commercial"

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Bob Hope advertises for Pepsodent Tooth Paste

Coke 1940s

In the United States, broadcasting and paying for it took a different form than in countries where radio was a State-sponsored activity. In both cases, programs had to be entertaining or listeners would not bother to tune in. State-sponsored radio had an advantage because the government would always pay the bills. In America, the mission of broadcasters was simple: make a profit.

This is not as callous a business model as it might seem; to be profitable, commercial radio stations had to provide more entertaining content than their competitors. The best entertainers wanted to work where they would make the most money, and sponsors wanted to put their money where their message would get the greatest exposure. Although radio might seem like free entertainment for listeners, the price they pay is having to listen to the sponsor's' message, often in the form of commercials.

In the business model of the early networks, blocks of time were sold to sponsors, usually in quarter-hour, half-hour, and full-hour blocks. It was up to the sponsors to fill these blocks with programming (although the network would have the final say as to what went over the air), which is why so many popular OTR programs are remembered by their sponsor's name, such as The Johnson Wax Program with Fibber McGee and Molly, The Camel Caravan, or The Lux Radio Theatre.

This business model left a lot of air time that was not bringing in a profit, so broadcasters began promoting "spot advertisements" or Commercials. A radio commercial is roughly analogous to a partial-page advertisement printed in a newspaper or magazine. Like a print ad, the radio commercial had to get the advertiser's message across and to do that it had to get the audience's attention. In the case of radio commercials that did not have a visual element, this meant that the commercial had to be even more entertaining than the normal programming.

Cream of Wheat 1940s

TV commercials are often perceived as a break in the programing to allow viewers to take a bathroom break and, even though they have pictures to convey the advertiser's message, they are often 'tuned out' by the viewers they are trying to reach. Radio listeners are often doing something else while listening to their favorite programs. Examples would include commuters listening to a DriveTime disk jockey or a housewife crying through her housework with her favorite soap opera playing.

Catchy jingles and creative mental pictures helped to produce "brand recognition". The housewife at the market would spot a package on the shelf and her brain would click to "make JELL-O for your family, Yum, Yum, Yum" or "Nabisco, N-A-B-I-S-C-O, it's the name to know!" As soon as the product went into her basket, the radio commercial's mission was a success.

Old commercials know how to solve all our problems. If the man you married didn't turn out to be the man you thought he was, get him some Arid Deodorant (it also safeguards friendships). Having trouble finding the perfect Christmas gift? "Give Fatima, they're extra mild." Want a complexion like Joan Blondell? Buy Lux Facial Soap, and use it daily - it will make your skin softer, smoother.

Listening to these catchy happy jingles and vintage sales pitches makes Bob Hope's day brighter, and they can do it for you too! So why don't you pick up a copy of your own today? (doo-doo-waaaaaahh!)

These classic recordings are available in the following formats:

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COMMENTS

There's something about those Autolite spark plug commercials that feels so right to me -- takes me back and makes me smile. Maybe it's the reassurance of hearing about the network of all those thousands of Autolite dealers!

Patrick Verified Purchase

Reply

Thank you so much for sending us the instructions on downloading the CD we ordered. My wife figured it out after I had spent nearly an hour trying with no success. (Youth has it's advantages. She's two years younger than I am. 66) Once we (she) got it downloaded she moved it over to iTunes and I was ready to go. I've included some of the commercials mixed in with my playlist and I think it's going to work just fine. Our car club has a show in downtown and I'm the announcer / D.J. I'm excited to see how the crowd reacts to the commercials. It should be fun. Anyway, thanks for the product and the help.

Tommy Verified Purchase

Reply

The commercial that really turned me off was the one for Lifebuoy Soap. It was a red colored soap that had a kind of medicinal odor and in the commercial the lady would sing "Lifebuoy really stop s (and then a man's voice rather deep would say) B.O. ( body odor}

Walter Verified Purchase

Reply

Somehow it’s kind of charming when I hear old commercials worked into the body of a radio show but today when I see a character driving and talking about a car that’s an advertiser on a modern tv show I just roll my eyes and get truly annoyed

GP Verified Purchase

Reply

I like the Lifebouy Commercial that ends with "B-B-B-O-O-O

Mike Verified Purchase

Reply

I remember the Anacin Commercial from daytime radio soap operas. It said it cured neuritis and neuralgia...Neuritis and Neuralgia...Sounds like a vaudeville team.
I also remember LAVA Soap....It used to sponsored the FBI in Peace and War and had the Theme from the Three Oranges...They would play it as the announcer would spell out L-A-V-A...

Mike Verified Purchase

Reply

There’s these ones for Champagne Velvet (CV Beer) where the announcer mysteriously says “and it’s scmyooooooooooove....” (smooth, pronounced in a bizarre and unnatural way, and always as if something is supposed to follow) - that’s a weird one.

Dale Verified Purchase

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That beer commercial was really obnoxious. I too like the commercials in Fibber & Molly.

Jack Verified Purchase

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The history of radio commercials is fascinating. In 1922 the first paid commercial to be broadcast on radio was heard on WEAF in New York City. Announcer H.M. Blackwell spoke about Hawthorne Court, a group of apartment buildings in Queens, New York. The Queensboro Realty Company, of Jackson Heights, bought what was called Toll Broadcasting. WEAF, owned by AT&T, sold their block programming, five one minute programs, one a day for five days, for $50 ($698 in 2014) plus long distance toll fees. The Queensboro Realty Company paid $100 for 10 minutes of commercial airtime.

Tom Verified Purchase

Reply

My favorite otrcat disc

Dan Verified Purchase

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Looking forward to listening to this. Even here in the UK I remeber "you'll wonder where the yellow went when you brush your teeth with Pepsodent" It coudnt have been that poplular, it was only available for a few years in the 50's

Paul

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MP3 CDs are delivered by mail. These archival quality MP3 CDs are playable in your computer and many MP3 player devices.

546 recordings on 1 MP3 CD for just $5.00
total playtime 10 hours, 0 min

Add MP3 CD Collection to Cart
Print

Click here to see disc contents
MP3 downloads are available instantly after purchase!

546 recordings on 1 MP3 Collection Download for just $5.00
total playtime 10 hours, 0 min

Add MP3 CD Collection to Cart
Print

Click here to see disc contents

Standard Audio CDs are delivered by mail on archival quality media with up to 60 minutes on each CD and play in all CD players

546 recordings on 10 Audio CDs
total playtime 10 hours, 0 min

Add Collection on Audio CD to Cart
546 recordings on 10 Audio CDs
$50.00

Or buy individual audio CDs below:

Commercials Disc A001 1940 Buick 1943 Kraft Cheese Spreads 1943 Kraft Mustard 1943 Wwii Waste Kitchen Fats 1944 Grape Nuts Flakes 1945 Kelloggs Pep 1945 WWII Merchant Marine 1945 WWII Support 1946 House Of Squibb 1946 Squibb Dental Cream 1948 Life Buoy Health Soap 1949 Glocoat Floor Wax 1955 Jello 1960 Exlax 4 Way Cold Tabs 45rpm Records A And P Food Stores And P Food Stores A And W Root Beer And W Root Beer Adam Hats Adamhats-Trt-0112 Add Dollars Radio Admiral-Trt-0117 Admiral Admiralelectronics Advertise On Radio Spot Advertise On Radio Spot Advertise Spot1 Air Force Wants You Air Force Wants You Airplane Trip Ajax-Thefoamingcleanser-Trt-0041 Alan Parson L P Spot Alka Seltzer 1 Alka Seltzer 2 Alka Seltzer 3 Alka Seltzer 4 Alka Seltzer Plop Plop Alka Seltzer Alkaseltzer-Plopplopfizzfizz-Trt-0030 Alkaseltzer-Trt-0157 Alpine Cigarettes Alpine Cigarettes America With 7 Up 2 America With 7 Up American With 7 Up American Breed For Partridge Weiners American Way Anacin-Trt-0041 Anacin Anacin1 Anacin2 Anacin3 Anacin4 Anchor Glass1 Anchor Hocking Anchorhocking-Trt-0045 Another Day, Another Man Another Day, Another Man Arid Deodorant Ariddeoderant-Trt-0046 Art Linkletter Civil Defense Spot Dont Use Phone! Auggie Doggie Syndicated Titles W Sub Main Title Autolite-Trt-0058 Autolite Autolite01 Autolite02 Autolite03 Autolite04 Autolite05 Autolite06 Autolite07 Autolite08 Autolite09 Autolite10 Autolite11 Autolite12 Autolite13 B B King MDA PSA B J Thomas For Coke Bad Pespi Spot Band Aid Brand Band Aid Brand Bank Americard Bank Americard Baskin Robbins Baskin Robbins Beechnutchewinggum Benson and Hedges Radio Spot Benson and Hedges Radio Spot Betty Crocker1	Add Audio CD to Cart - $5.00
Commercials Disc A002 Big Red Gum Big Red Gum Billy Taylors T V Billy Taylors T V Blood Crisis1 Blue Coal1 Blue Coal2 Blue Coal3 Blue Coal4 Bluecoal Bob Green and June Foray 7 11 Spot Bob Green W K N R Edgewater Park Bob Green W K N R Keener 13 Bob Green W K N R Keener 13 Bob Hope And Bing Crobsy Chesterfield Jingle Bob Layne Stamp Of Approval Game Bobby Vee Radio Spot Boeing Boeing Boriskarloffmessagetostationowners Boy Scouts Bran Flakes Bravura Ltd Edition Man Who Hears Different Drum Brisk Toothpaste Bromo Quinine Bromo Seltzer Bromoquinine Brooke Bond Foods Red Rose Tea Brooklyn Bridge Coca Cola Commercial Bruiser Budweiser Radio Spot Bubbleup Bucket Up For Safety Bucket Up For Safety Bud1 Bud2 Bud3 Bud4 Bud5 Bud6 Bud7 Bud8 Bud9 Budweiser Radio Spot Budweiser Radio Spot 1960 Budweiser Buick 65 Buick 65 Buick and More Buick 1959,Sinclair Gas,Oreo Cookies Buick Radio Spot Buick1 Bulova Bulova1 Camel Cigarettes Camel1 Camel2 Campana Campbell Soup Captain Kangaroo Captain Kangaroo Car Cadillac Car Chevy Car Chrysler Car Comet Car Dodge Car Ford Car Lincoln Car Mercury Car Olds Car Plymouth Car Pontiacc Car Rambler Car Studebaker Car V W Carnation1 Carters Little Liver Pills Caseite1 Caseite2 Cbs Radio1 Cbs Radio2 Cbs Radio3 Cbs Radio4 Cbs Sedan Chair1 Chain Gang Women 1971 Chasesanborn Coffee1 Cheerios1 Cheerios2 Chesterfield Chesterfield Chesterfield Jingle Chesterfield Jingle Chesterfieldcigarettes	Add Audio CD to Cart - $5.00
Commercials Disc A003 Cheverolet Chevrolet 1957 Chevrolet For 1966 Chevy Chevy Cheyenne Theme Cheyenne Theme Chez Louies Chez Louies Chiffons Great Shakers Spot Chipmunks Chipmunks For Post Cereal Chipmunks Ford Motor Company Chipmunks Harrys Toy Store 1958 Chiquita Bananna Christmas Chopsticks Clark Gasoline	Add Audio CD to Cart - $5.00
Commercials Disc A004 Classic And Classy 50s To 70s Commericals Clippercraft Coats1 Clippercraft Coats2 Clippercraft Coats3 Clorets Radio Spot Clorets Radio Spot Coaster For Coke Coca Cola Christmas Spot Coca Cola Christmas Spot Coca Cola Nothing Like Coke Coca Cola Radio Spot 2 Coca Cola Radio Spot 2	Add Audio CD to Cart - $5.00
Commercials Disc A005 Coco Cola Coca Cola Soundtrack Coke Bill Cosby Spec Report 1985 Coke Catch Wave 1987 Coke Cola Long Coke Cola Long Coke Drifters Coke Fortunes Coke Four Seasons Coke Freddie And Dreamers Coke Freddie Cannon Coke Gary Lewis And Playboys Coke Jan and Dean Coke Kingston Trio Things Go Better With Coke Full Version Coke Laura Branigan 1985 Coke Lee Dorsey Coke Lesley Gore Coke Martha Reeves And Vandellas Coke Max Headroom 1985 Coke Newbeats Coke Petula Clark Downtown Coke Petula Clark Coke Rocko Announcement 1985 Coke Rocko Teletype 1985 Coke Roy Orbison Coke Spot Coke Roy Orbison Coke Supremes Coke Tom Jones Coke Vogues Coke Wayne Fontana And Mindbenders Cola Nuts 2 Cola Nuts Coleman Colgate Shaving Cream Colgate Shaving1 Colgate Shaving2 Colgate Shaving3 Colgate Shaving4 Colgate Shaving5 Colgate Tooth Powder Columbia Phonograph Come Alive Pespi, Petula Clark For Coke, 7 Up Wet and Wild Community Chest1 Competitors Of 7 Up Competitors Of 7 Up Coney Island Penny Machine Conoco Contadina Tomato Paste Coors Budwiser B 52 For HBO Buds Corniche CHiPs Cost Of Living Country 7 11 Country 7 11 Cover Girl By Noxema Cream Of Wheat Creamo Cigars Creamocigars Cresta Blanca Wine1 Cresta Blanca Crestablanca Crimes V America1 Crisco Cupcakes1 Customer Traffic Daily Drive in Darts For Dough1 Dash Soap1 Dave Prince Detroit Emerald Spot David Naughton Dr Pepper	Add Audio CD to Cart - $5.00
Commercials Disc A006 Day In Life Seven Up Deathrace 2000 Deathrace 2000 Del Shannon And Royaltones Pepsi Cola Commercial 1965 Delmonte Catsup1 Delmonte Catsup2 Delmonte Catsup3 Delmonte3 Delta Airlines Delta Airlines Dentine1 Department Stores Montgomery Wards Department Stores Pennys Department Stores Sears Department Stores Woolworths Detroit Dragway Joel Sebastian and Rube Weiss Detroit Dragway Spot and 409 Beach Boys Dick Clark Gary Puckett And Union Gap Lady Willpower Dick Clark Show Open Rock, Roll and Remember Dick Feller Credit Card Song Dick Purtan Promo Dick Purtan Promo Dick Purtan Q 95 W C Z Y For M S Dinah Shore See U S In Your Chevrolet Dirt Dozen Movie, Heaven Scent, Graduate Movie Dodge Doublemint Gum Dr Jekyl, Sister Hyde Dr Jekyl, Sister Hyde Dr Lyons Tooth Powder Dr Pepper and More Dr Pepper, Buick, Sinclair Dr Pepper BB King 1 Dr Pepper Commerical 1977 Dr Pepper Guys Dr Pepper Guys Dr Pepper Jingle Banjo Dr Pepper Dr.lyon's Tooth Powder Dristan1 Drive Companion Drive Companion Drive With Care With W J B K Drive With Care With W J B K Dupont Chemistry1 Dupont Chemistry2 Dupont Chemistry3 Dupont Dutch Boy Paints Dutch Boy Paints Dutch Cleanser1 Dutch Cleanser2 Dutch Cleanser3 Ed Bush Pespsi Generation Elgin American Emz Chlorophyl1 Enco Energine Shoe White Equitable Insurance1 Equitable Insurance2 Exlax Exlax1 Exlax2 Exlax4 Fahlifer Motors Lacombe Alberta 01 Fahlifer Motors Lacombe Alberta 02 Fahlifer Motors Lacombe Alberta Fatima Cigarettes Fitch Shampoo2 Fitch Shavecream1	Add Audio CD to Cart - $5.00
Commercials Disc A007 Fitch Ford 1964, Buick Wild Cat, 7 Up Real Action, Double Gum 1964 Ford For 1964 Spot 2 Ford for 1964 Ford King Ford King Ford Mustang Ford Mustang Western Spot Ford Mustang Ford Radio Spot 2 Ford Radio Sport 2 1964 Ford Radio Spot Ford Radio Spot 1964 Ford Trucks 1960 A Ford Trucks 1960 B Ford Z 95 1987 Ford Ford1 Ford2 Ford3 Ford4 Ford5 Four Lads for FORD Frigidaire1 Frigidaire2 Gem Blades Gillette Be Sharp March Glocoat Wax GM Gardian Maintenance Gm Guardian Maintenance Good N Plenty Choo Choo Goodrich Tires Goodyear Life Guard Tires Goodyear Lifeguard Tires Goodyear Rubber Cement Great American Broadcast Green Shampoo1 Groves Nose Drops Gulf2 Gunsmoke1 Haley's Mineral Oil Haleys Mo Haleys Mo1 Hallo Shampoo Hopalong Cassidy Hot Wheat Meal Household Finance Corp Ingram Gasoline International Sterling Ironized Yeast Ironized Yeast2 Ivory Soap Jello 1955 Jello Chocolate Pudding Jello1 Jello2 Jello3 Jello4 Jello5 Jello6 Jello7 Magic Jergens Lotion Johnson Wax1 Johnsons Carnew1 Johnsons Glocoat1 Johnsons Glocoat2	Add Audio CD to Cart - $5.00
Commercials Disc A008 Kelloggs Pep Kellogs Pep Kellogs1 Kraft1 Cheese1 Kraft2 Kraft3 Kraft4 Malted1 Kraft5 Parfait1 Kreml1 Kreml2 Lava Soap Lava Lifebouy Health Soap 1948 Lifebuoy1 Lifebuoy2 Lifebuoy3 Lipton Noodle1 Lipton1 Lipton2 Lipton3 Long Distance1 Lucky Beer Lucky Strike Cigarettes Lucky Strike1 Luster Cream Shampoo Luster Cream Lux Toilet Soap Lux1 Lux2 Lux3 Lux4 Lux5 Lux7song Lux8song March Of Dimes Marlboro Maxwell House Coffee Maxwell House1 Maxwell House2 Maxwell House3 Mayfield Cigarettes Miracle Whip1 Mr Clean Mr Clean Mutual Kid Shows Nabisco Nash Automobiles Nbc1 Nbc4 Nescafe Nestles Northern Electricradio 1955 Commercials 1940s Northwest Orient Airlines Np27 Old Spice1 Oldspice Olga Coal Ovaltine Pabst Blue Ribbon Beer Pabstead Cheese1 Palmolive Soap Palmolive1	Add Audio CD to Cart - $5.00
Commercials Disc A009 Palmolive2 Parkay1 Parkay2 Patti Cake Cookies Pearl1 Pearl2 1958 Pepsi Cola1 Pepsi Pepsicola Pepsodent Pepsodent1 Part Pepsodent2 Pepsodent3 Perfect Circle Piston Rings Pet Milk1 Philip Morris Cigarettes Plymouth Pontiac Popcicle Post Bran Flakes1 Post Toasties Post Toasties1 Postum Prell1 Quaker Oats1 Quaker Oats2 Quaker Oats3 Quaker Oats4 Quaker Oats5 Quaker Oats6 Quaker Police Whistle1 Quaker Puffs Quaker Radio Promo Raleigh Rambler1 Rca Part1 Rca2 Rexall1 Rexall2 Rexall3 Rexall4 Rexall5 Reynolds Aluminum Rinso Rio Grande Gas1 Roitan Cigars Rolston Cereal Roma Wines1 Sal Hapatica Schlitz1 Schlitz2 Schweppes Ginger Ale Commercials 01 Schweppes Ginger Ale Commercials 02 Schweppes Ginger Ale Commercials 03 Schweppes Ginger Ale Commercials 04 Schweppes Ginger Ale Commercials 05 Shinola1 Signal Battery Signal Gas1 Signal Gas2 Signal Gasoline Skelly Gas Capmidnight Skelly Oil Company Spam2 Spam3 Spry Cake Improver1 Studebaker Lark Studebakerradio 1955 Commercials 01 Studebakerradio 1955 Commercials 02	Add Audio CD to Cart - $5.00
Commercials Disc A010 Studebakerradio 1955 Commercials 03 Studebakerradio 1955 Commercials 04 Studebakerradio 1955 Commercials 05 Studebakerradio 1955 Commercials 06 Sturdy Dog Food Sugar Crinkles1 Sugar Crinkles2 Sugar Crinkles3 Swan Soap1 Part Swan Soap2 Swan Soap3 Swan Soap4 Tempo Cigarettes Tenderleaf Teaballs1 Tide Soap1 Tide Soap2 Ting Pimple Cream Top Value Stamps Tums1 Turtle Wax1 Vaseline1 Vaseline2 Vaturberculosis Velveeta Velveta1 Velveta2 Vimm's Vitamins Wheaties Cereal Wheaties1 Wheaties2 Wheaties3 Wheaties4 White King Soap Wild Root Cream Oil Wildroot1 Wildroot2 Wingcigarettes Winstoncigarettes Wrigley Spearmint Gum 1968 Restored at Audio Solutions Wrigley Spearmint Gum Radio Spot Wrigleys Spearmint Gum 1967 Wrigleys1 Wrigleys2	Add Audio CD to Cart - $5.00

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Old Time Radio Commercials

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MP3 CDs are delivered by mail. These archival quality MP3 CDs are playable in your computer and many MP3 player devices.

Click here to see disc contents

MP3 downloads are available instantly after purchase!

Click here to see disc contents

Standard Audio CDs are delivered by mail on archival quality media with up to 60 minutes on each CD and play in all CD players

LISTENERS WHO ENJOYED THESE RECORDINGS ALSO COLLECTED