Welcome to OTRCAT.com: Old Time Radio Catalog
Loading. Please wait...

Chevrolet Musical Moments

This fifteen syndicated minutes of music has one thought in mind: "Get down to your Chevy Dealer Today!"

Chevrolet Musical Moments

70 old time radio show recordings
(total playtime 16 hours, 46 min)
available in the following formats:

1 MP3 CD
or
17 Audio CDs


Choose your CD format
or order disks individually: Add to Cart
Add to wishlist
Play a sample episode from August 25, 1938:

"447 Kay Thompson"



... or click here to save the Mp3 file to your computer
Print

Text on OTRCAT.com ©2001-2021 OTRCAT INC All Rights Reserved. Reproduction is prohibited.

1936 Chevy Ad
When President Eisenhower signed the Federal Aid Highway Act of 1956, the people finally had the chance to "See the U.S.A., in your Chevrolet". We knew that was what we wanted to do, of course, because Dinah Shore sang to us about it every week. That catchy tune may not have sold a lot of cars on its own, but it certainly helped drive folks into Chevy dealerships.

Of course, it was not the first time Chevrolet used music to attract car buyers. In the 1930's Chevrolet dealers could by syndicated episodes of Musical Moments to broadcast in their local market area. This underscores one of the biggest differences between Chevy and their rival, Ford -- marketing.

The myth of Henry Ford putting America on wheels is not without merit. The Model T was a robust, technically simple, and reliable car that Americans needed. Bill Durant at General Motors knew that there was more profit to be made selling Americans the cars they wanted.

William Durant was born in Boston in 1861. He would drop out of high school and go to work at his grandfather's lumberyard in Michigan. Soon, he decided to find more profitable work and became a cigar salesman before moving into carriage sales and manufacture. Durant was hardly a fan of the new horseless carriages, recognizing how dangerous the new technology could be. However, he realized there was money to be made by coming up with a safer automobile so he invested in the then deeply indebted Buick Motor Company,

1936 advertisementUsing his knowledge and business sense gained building carriages, Durant quickly turned Buick around. By the 1905 New York Automobile Show, Buick was selling more cars than Cadillac, Oldsmobile, and the Ford Motor Company. Working with a few wealthy partners, in 1907 Durant opened an escrow account which would be the basis of the General Motors Holding Company. They consolidated 13 car manufacturers and ten parts companies, including Cadillac, Oldsmobile, and Pontiac. The acquisitions left GM short of cash and Durant was forced out of the company in 1910.

Not about to give up, Durant invested in an automobile company developed by race car driver Louis Chevrolet. The driver (who had raced for the Buick team and learned design from the factory's engineers) was more interested in sportier cars and split with Durant to form another car company. Durant was able to grow Chevrolet to the point that he was able to purchase GM and make Chevy its flagship line.

Henry Ford and Durant share their vision of automobiles become a mass-market item, but their approaches differed. Ford's Model T was inexpensive because it was designed to take advantage of assembly line manufacturing efficiencies. The joke that you could have a Model T in "any color you like, as long as it's black" was true because black paint dried fastest on the assembly line. There was little to distinguish a Model T built in 1910 and a 1920 model, any changes were made to increase manufacturing efficiency; there was no reason to buy a new one until the car was simply worn out.

Kay ThompsonThe GM philosophy with its multiple brands was to appeal to different class buyers. A young family starting out could probably afford a new Chevrolet. In a few years, after working hard and saving, they could move up to a Buick, then an Oldsmobile, and finally they would join the truly wealthy and drive a shiny new Cadillac. Significant styling changes were made from one model year to the next, and creative financing options from the General Motors corporation made it possible for an average joe to afford a new car, even if the old one hadn't worn out. Oh yeah, Chevrolets came in several different colors.

Ford finally bowed to competition from Chevy and began producing the Model A in 1927, after GM had topped Ford sales in 1925. While the Ford factory was closed for six months to retool for the Model A, Chevrolet exceeded Ford sales. The Model A, however, was a beautiful car that was twice as powerful as the Model T and could be had in four different colors (black was not one of them).

Chevy and Ford would swap the top sales spot several times before WWII. Brand loyalty became rampant with Ford owners stating that a Chevrolet was the nicest car to ever be pushed while Chevy fan knew that Ford stood for "Fix Or Repair Daily". Chevy featured an overhead-valve inline six-cylinder engine, which was obviously "two better" than Ford's four-cylinder power plant. Ford countered with the Flathead V-8 once the engineers discovered a way to cast the entire engine block in a single step. The most important difference between the two companies remained the way their cars were marketed.

Musical Moments was produced by the World Transcription Service in 1935 and 1936, and local Chevrolet dealers could pay (or, possibly were required to pay) for them to be played over their local stations. Music was provided by David Rubinoff and his Orchestra, who were veterans of The Chase and Sanborn Hour and Rubinoff had his own program on NBC during the same period as the Musical Moments broadcasts (Rubinoff's $100,000 Stradivarius violin was nearly as famous as he was). Announcing duties and the description of the latest Chevy models were handled by Hugh Conrad or Graham McNamee.

Fifteen minutes of music might not have been enough to get you to by a 1936 Chevy for Christmas, but it certainly could have put the notion in your brain!

Text on OTRCAT.com ©2001-2021 OTRCAT INC All Rights Reserved. Reproduction is prohibited.

These classic recordings are available in the following formats:

  • Show Rating

    0
    0     0


    COMMENTS

    Be the first to comment on "Chevrolet Musical Moments"


    Leave a comment

    You have reached the maximum number of votes for a unregistered user.

    Please login or create a new account to continue...

    You have reached the maximum number to down votes in this page.

  • MP3 CDs are delivered by mail. These archival quality MP3 CDs are playable in your computer and many MP3 player devices.



    70 recordings on 1 MP3 CD for just $5.00. Total playtime 16 hours, 46 min
    70 recordings on 1 MP3 CD for just $5.00
    total playtime 16 hours, 46 min
    Add MP3 CD Collection to Cart

    Click here to see disc contents


      70 shows - total playtime 16 hours 46 minutes
      1. CMM 086 35xxxx Broadway Rhythm.mp3
      2. CMM 087 35xxxx Sing Before Breakfast.mp3
      3. CMM 088 35xxxx No Strings.mp3
      4. CMM 092 35xxxx Midnight Santiago.mp3
      5. CMM 099 35xxxx Heatwave.mp3
      6. CMM 104 35xxxx Love Is Sweeping The Country.mp3
      7. CMM 105 35xxxx I Got Rhythm.mp3
      8. CMM 107 35xxxx Lulus Back In Town.mp3
      9. CMM 114 360110 Medley Of Sea Songs.mp3
      10. CMM 115 360113 Medley Of Southern Camp Songs.mp3
      11. CMM 116 360115 Medley of Hawaiian Melodies.mp3
      12. CMM 117 360117 Medley of Italian Selections.mp3
      13. CMM 118 360120 Enney Meeny Miney Mo.mp3
      14. CMM 119 360122 Im Sitting High On A Hilltop.mp3
      15. CMM 122 360129 Once In A Life Time.mp3
      16. CMM 126 360207 Ive Got My Fingers Crossed.mp3
      17. CMM 127 360210 The Day I Let You Get Away.mp3
      18. CMM 128 360212 Got A Brand New Suit.mp3
      19. CMM 129 360214 Alone.mp3
      20. CMM 162 360501 Niela.mp3
      21. CMM 164 360503 Varsity Drag.mp3
      22. CMM 184 36xxxx Cheek to Cheek.mp3
      23. CMM 185 36xxxx Trucking.mp3
      24. CMM 186 36xxxx Spring, Beautiful Spring.mp3
      25. CMM 187 36xxxx Thanks A Million.mp3
      26. CMM 188 36xxxx Cosi, Cosa.mp3
      27. CMM 189 36xxxx Wake Up And Sing.mp3
      28. CMM 190 36xxxx Im In My Glory.mp3
      29. CMM 191 36xxxx Ive Got A Feelin Youre Foolin.mp3
      30. CMM 192 36xxxx Midnight In Santiago.mp3
      31. CMM 193 36xxxx Life Begins When Youre In Love.mp3
      32. CMM 194 36xxxx Thats What You Think.mp3
      33. CMM 195 36xxxx East Of The Sun.mp3
      34. CMM 196 36xxxx Lets Face The Music And Dance.mp3
      35. CMM 197 36xxxx Im Shootin High.mp3
      36. CMM 198 36xxxx Shes A Follies Girl.mp3
      37. CMM 199 36xxxx Let Yourself Go.mp3
      38. CMM 200 36xxxx Theres an Island In The West Indies.mp3
      39. CMM 201 36xxxx Everything Stops For Tea.mp3
      40. CMM 202 36xxxx Cuban Moonlight.mp3
      41. CMM 203 36xxxx My Red Letter Day.mp3
      42. CMM 204 36xxxx Us On A Bus.mp3
      43. CMM 205 36xxxx I Dont Know Your Name, but Youre Beautiful.mp3
      44. CMM 206 36xxxx You.mp3
      45. CMM 207 36xxxx You Cant Pull The Wool Over My Eyes.mp3
      46. CMM 208 36xxxx Ive Got A Heavy Date.mp3
      47. CMM 209 36xxxx Im Pixilated Over You.mp3
      48. CMM 210 36xxxx National Emblem March.mp3
      49. CMM 211 36xxxx Its No Fun.mp3
      50. CMM 212 36xxxx Where Theres You....Theres Me.mp3
      51. CMM 213 36xxxx At The Codfish Ball.mp3
      52. CMM 214 36xxxx Too Good To Be True.mp3
      53. CMM 215 36xxxx Everythings In Rhythm With My Heart.mp3
      54. CMM 216 36xxxx Para Vigo Me Voy.mp3
      55. CMM 217 36xxxx Yours Is Truly Yours.mp3
      56. CMM 219 36xxxx Robins And Roses.mp3
      57. CMM 220 36xxxx Sidewalks Of New York.mp3
      58. CMM 221 36xxxx Panama.mp3
      59. CMM 222 36xxxx The Right Somebody To Love.mp3
      60. CMM 223 36xxxx Parade Of The Wooden Soldiers.mp3
      61. CMM 224 36xxxx Lets Sing Again.mp3
      62. CMM 225 36xxxx Everybodys Swingin It Now.mp3
      63. CMM 306 36xxxx I Love You From Coast To Coast.mp3
      64. CMM 307 36xxxx Habanera.mp3
      65. CMM 397 38xxxx The Varsity Drag.mp3
      66. CMM 427 38xxxx I Hit a New High.mp3
      67. CMM 431 38xxxx Swingin In the Corn.mp3
      68. CMM 443 38xxxx Ooh Boom.mp3
      69. CMM 447 38xxxx I Played Fiddle for the Czar.mp3
      70. CMM 454 38xxxx Say Si, S.mp3
  • MP3 downloads are available instantly after purchase!



    70 recordings on 1 MP3 Collection Download for just $5.00. Total playtime 16 hours, 46 min
    70 recordings on 1 MP3 Collection Download for just $5.00
    total playtime 16 hours, 46 min
    Add MP3 CD Collection to Cart

    Click here to see disc contents


      70 shows - total playtime 16 hours 46 minutes
      1. CMM 086 35xxxx Broadway Rhythm.mp3
      2. CMM 087 35xxxx Sing Before Breakfast.mp3
      3. CMM 088 35xxxx No Strings.mp3
      4. CMM 092 35xxxx Midnight Santiago.mp3
      5. CMM 099 35xxxx Heatwave.mp3
      6. CMM 104 35xxxx Love Is Sweeping The Country.mp3
      7. CMM 105 35xxxx I Got Rhythm.mp3
      8. CMM 107 35xxxx Lulus Back In Town.mp3
      9. CMM 114 360110 Medley Of Sea Songs.mp3
      10. CMM 115 360113 Medley Of Southern Camp Songs.mp3
      11. CMM 116 360115 Medley of Hawaiian Melodies.mp3
      12. CMM 117 360117 Medley of Italian Selections.mp3
      13. CMM 118 360120 Enney Meeny Miney Mo.mp3
      14. CMM 119 360122 Im Sitting High On A Hilltop.mp3
      15. CMM 122 360129 Once In A Life Time.mp3
      16. CMM 126 360207 Ive Got My Fingers Crossed.mp3
      17. CMM 127 360210 The Day I Let You Get Away.mp3
      18. CMM 128 360212 Got A Brand New Suit.mp3
      19. CMM 129 360214 Alone.mp3
      20. CMM 162 360501 Niela.mp3
      21. CMM 164 360503 Varsity Drag.mp3
      22. CMM 184 36xxxx Cheek to Cheek.mp3
      23. CMM 185 36xxxx Trucking.mp3
      24. CMM 186 36xxxx Spring, Beautiful Spring.mp3
      25. CMM 187 36xxxx Thanks A Million.mp3
      26. CMM 188 36xxxx Cosi, Cosa.mp3
      27. CMM 189 36xxxx Wake Up And Sing.mp3
      28. CMM 190 36xxxx Im In My Glory.mp3
      29. CMM 191 36xxxx Ive Got A Feelin Youre Foolin.mp3
      30. CMM 192 36xxxx Midnight In Santiago.mp3
      31. CMM 193 36xxxx Life Begins When Youre In Love.mp3
      32. CMM 194 36xxxx Thats What You Think.mp3
      33. CMM 195 36xxxx East Of The Sun.mp3
      34. CMM 196 36xxxx Lets Face The Music And Dance.mp3
      35. CMM 197 36xxxx Im Shootin High.mp3
      36. CMM 198 36xxxx Shes A Follies Girl.mp3
      37. CMM 199 36xxxx Let Yourself Go.mp3
      38. CMM 200 36xxxx Theres an Island In The West Indies.mp3
      39. CMM 201 36xxxx Everything Stops For Tea.mp3
      40. CMM 202 36xxxx Cuban Moonlight.mp3
      41. CMM 203 36xxxx My Red Letter Day.mp3
      42. CMM 204 36xxxx Us On A Bus.mp3
      43. CMM 205 36xxxx I Dont Know Your Name, but Youre Beautiful.mp3
      44. CMM 206 36xxxx You.mp3
      45. CMM 207 36xxxx You Cant Pull The Wool Over My Eyes.mp3
      46. CMM 208 36xxxx Ive Got A Heavy Date.mp3
      47. CMM 209 36xxxx Im Pixilated Over You.mp3
      48. CMM 210 36xxxx National Emblem March.mp3
      49. CMM 211 36xxxx Its No Fun.mp3
      50. CMM 212 36xxxx Where Theres You....Theres Me.mp3
      51. CMM 213 36xxxx At The Codfish Ball.mp3
      52. CMM 214 36xxxx Too Good To Be True.mp3
      53. CMM 215 36xxxx Everythings In Rhythm With My Heart.mp3
      54. CMM 216 36xxxx Para Vigo Me Voy.mp3
      55. CMM 217 36xxxx Yours Is Truly Yours.mp3
      56. CMM 219 36xxxx Robins And Roses.mp3
      57. CMM 220 36xxxx Sidewalks Of New York.mp3
      58. CMM 221 36xxxx Panama.mp3
      59. CMM 222 36xxxx The Right Somebody To Love.mp3
      60. CMM 223 36xxxx Parade Of The Wooden Soldiers.mp3
      61. CMM 224 36xxxx Lets Sing Again.mp3
      62. CMM 225 36xxxx Everybodys Swingin It Now.mp3
      63. CMM 306 36xxxx I Love You From Coast To Coast.mp3
      64. CMM 307 36xxxx Habanera.mp3
      65. CMM 397 38xxxx The Varsity Drag.mp3
      66. CMM 427 38xxxx I Hit a New High.mp3
      67. CMM 431 38xxxx Swingin In the Corn.mp3
      68. CMM 443 38xxxx Ooh Boom.mp3
      69. CMM 447 38xxxx I Played Fiddle for the Czar.mp3
      70. CMM 454 38xxxx Say Si, S.mp3
  • Standard Audio CDs are delivered by mail on archival quality media with up to 60 minutes on each CD and play in all CD players



    70 recordings on 17 Audio CDs. Total playtime 16 hours, 46 min
    70 recordings on 17 Audio CDs
    total playtime 16 hours, 46 min

    Chevrolet Musical Moments Disc A001

    1. CMM 086 35xxxx Broadway Rhythm
    2. CMM 087 35xxxx Sing Before Breakfast
    3. CMM 088 35xxxx No Strings
    4. CMM 092 35xxxx Midnight Santiago
    5. CMM 099 35xxxx Heatwave

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A002

    1. CMM 104 35xxxx Love Is Sweeping The Country
    2. CMM 105 35xxxx I Got Rhythm
    3. CMM 107 35xxxx Lulus Back In Town
    4. CMM 184 36xxxx Cheek to Cheek
    5. CMM 185 36xxxx Trucking

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A003

    1. CMM 186 36xxxx Spring, Beautiful Spring
    2. CMM 187 36xxxx Thanks A Million
    3. CMM 188 36xxxx Cosi, Cosa
    4. CMM 189 36xxxx Wake Up And Sing

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A004

    1. CMM 190 36xxxx Im In My Glory
    2. CMM 191 36xxxx Ive Got A Feelin Youre Foolin
    3. CMM 192 36xxxx Midnight In Santiago
    4. CMM 193 36xxxx Life Begins When Youre In Love

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A005

    1. CMM 194 36xxxx Thats What You Think
    2. CMM 195 36xxxx East Of The Sun
    3. CMM 196 36xxxx Lets Face The Music And Dance
    4. CMM 197 36xxxx Im Shootin High

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A006

    1. CMM 198 36xxxx Shes A Follies Girl
    2. CMM 199 36xxxx Let Yourself Go
    3. CMM 200 36xxxx Theres an Island In The West Indies
    4. CMM 201 36xxxx Everything Stops For Tea

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A007

    1. CMM 202 36xxxx Cuban Moonlight
    2. CMM 203 36xxxx My Red Letter Day
    3. CMM 204 36xxxx Us On A Bus
    4. CMM 205 36xxxx I Dont Know Your Name, but Youre Beautiful

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A008

    1. CMM 206 36xxxx You
    2. CMM 207 36xxxx You Cant Pull The Wool Over My Eyes
    3. CMM 208 36xxxx Ive Got A Heavy Date
    4. CMM 209 36xxxx Im Pixilated Over You

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A009

    1. CMM 210 36xxxx National Emblem March
    2. CMM 211 36xxxx Its No Fun
    3. CMM 212 36xxxx Where Theres You....Theres Me
    4. CMM 213 36xxxx At The Codfish Ball

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A010

    1. CMM 214 36xxxx Too Good To Be True
    2. CMM 215 36xxxx Everythings In Rhythm With My Heart
    3. CMM 216 36xxxx Para Vigo Me Voy
    4. CMM 217 36xxxx Yours Is Truly Yours

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A011

    1. CMM 219 36xxxx Robins And Roses
    2. CMM 220 36xxxx Sidewalks Of New York
    3. CMM 221 36xxxx Panama
    4. CMM 222 36xxxx The Right Somebody To Love

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A012

    1. CMM 223 36xxxx Parade Of The Wooden Soldiers
    2. CMM 224 36xxxx Lets Sing Again
    3. CMM 225 36xxxx Everybodys Swingin It Now
    4. CMM 306 36xxxx I Love You From Coast To Coast

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A013

    1. CMM 307 36xxxx Habanera
    2. CMM 397 38xxxx The Varsity Drag
    3. CMM 427 38xxxx I Hit a New High
    4. CMM 431 38xxxx Swingin In the Corn

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A014

    1. CMM 443 38xxxx Ooh Boom
    2. CMM 447 38xxxx I Played Fiddle for the Czar
    3. CMM 454 38xxxx Say Si, S
    4. CMM 114 360110 Medley Of Sea Songs

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A015

    1. CMM 115 360113 Medley Of Southern Camp Songs
    2. CMM 116 360115 Medley of Hawaiian Melodies
    3. CMM 117 360117 Medley of Italian Selections
    4. CMM 118 360120 Enney Meeny Miney Mo
    5. CMM 119 360122 Im Sitting High On A Hilltop

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A016

    1. CMM 122 360129 Once In A Life Time
    2. CMM 126 360207 Ive Got My Fingers Crossed
    3. CMM 127 360210 The Day I Let You Get Away
    4. CMM 128 360212 Got A Brand New Suit
    5. CMM 129 360214 Alone

    Add Audio CD to Cart - $5.00
    Chevrolet Musical Moments Disc A017

    1. CMM 162 360501 Niela
    2. CMM 164 360503 Varsity Drag

    Add Audio CD to Cart - $5.00

LISTENERS WHO ENJOYED THESE RECORDINGS ALSO COLLECTED