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The Jack Berch Show

A daytime alternative to soap operas, The Jack Berch Show offered light hearted variety and music for housewives.

6 old time radio show recordings
(total playtime 1 hours, 29 min)
available in the following formats:

1 MP3 CD
or
2 Audio CDs


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Play a sample episode from May 10, 1951:

"Thurs Let Me In"



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Text on OTRCAT.com ©2001-2019 OTRCAT INC All Rights Reserved. Reproduction is prohibited.

Jack Berch and family 1949

Daytime programming was a veritable wasteland until sponsors and the networks began to comprehend the value of soap operas. Just when more homes were adding radios to their furniture, there was no one home during the day to listen to them except for housewives who were too busy doing housework during the day to listen. But wait a second, why couldn't the housewife listen to the radio while they were doing their daily routine? And who did the shopping and made the buying decisions for the family? That's right, housewives!

The soap opera was able to attract an audience and hold it with its serial story-telling format. Of course, the soaps were filled with unbelievable drama, which attracted many listeners, but left others wanting an alternative. For many, that alternative was The Jack Berch Show.

Berch's show appeared on several different networks under a few different titles, including Jack Berch and the Boys, The Kitchen Pirate, and The Sweetheart Serenader. He opened each show with a whistle and a song. The show presented some talk and a lot of variety, and very little that was sad or tragic. When he was asked about his format, Jack explained, "I was reading the morning paper. Suddenly I realized that the whole front page was full of disaster -- fires, murders, political troubles, jealousy and strife between persons and between nations. ... 'Now,' I said to myself, 'something ought to be done about this. And, in my own small way, I'm the guy to do it.'"

Sponsors who supported Berch's vision of what the housewife wanted included Fels Naptha, Gulfspray Insect Killer, Kelloggs, Prudential Insurance, and Sweetheart Soaps. After a while, it became obvious that the troops serving overseas wanted many of the same sorts of diversions as housewives stuck at home, so episodes of The Jack Berch Show were decommercialized and added to the AFRS lineup.

Text on OTRCAT.com ©2001-2019 OTRCAT INC All Rights Reserved. Reproduction is prohibited.

These classic recordings are available in the following formats:

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  • MP3 CDs are delivered by mail. These archival quality MP3 CDs are playable in your computer and many MP3 player devices.



    6 recordings on 1 MP3 CD for just $5.00
    total playtime 1 hours, 29 min
    Add MP3 CD Collection to Cart

    Click here to see disc contents


      6 shows - total playtime 1 hours 29 minutes
      1. Jack Berch 420000.mp3
      2. Jack Berch 441206 Babyface.mp3
      3. Jack Berch 470829.mp3
      4. Jack Berch 470915 Its Good Day.mp3
      5. Jack Berch 510510 Afrs 729 Thurs Let Me In.mp3
      6. Jack Berch 510511 Afrs 730 Fri Sing Song Of Sunbeams.mp3
  • MP3 downloads are available instantly after purchase!



    6 recordings on 1 MP3 Collection Download for just $5.00
    total playtime 1 hours, 29 min
    Add MP3 CD Collection to Cart

    Click here to see disc contents


      6 shows - total playtime 1 hours 29 minutes
      1. Jack Berch 420000.mp3
      2. Jack Berch 441206 Babyface.mp3
      3. Jack Berch 470829.mp3
      4. Jack Berch 470915 Its Good Day.mp3
      5. Jack Berch 510510 Afrs 729 Thurs Let Me In.mp3
      6. Jack Berch 510511 Afrs 730 Fri Sing Song Of Sunbeams.mp3
  • Standard Audio CDs are delivered by mail on archival quality media with up to 60 minutes on each CD and play in all CD players



    6 recordings on 2 Audio CDs
    total playtime 1 hours, 29 min

    Jack Berch Disc A001

    1. Jack Berch 420000
    2. Jack Berch 441206 Babyface
    3. Jack Berch 470829
    4. Jack Berch 470915 Its Good Day

    Add Audio CD to Cart - $5.00
    Jack Berch Disc A002

    1. Jack Berch 510510 Afrs 729 Thurs Let Me In
    2. Jack Berch 510511 Afrs 730 Fri Sing Song Of Sunbeams

    Add Audio CD to Cart - $5.00
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