Eyes on the Ball was one of those shows sponsored by the an organization trying to get a message across to the American public. This show was sponsored by the Better Vision Institute. The show featured singer Monica Lewis, sports announcer Bill Stern as the Better Vision Yarn Spinner, and the Alfredo Antonini Ensemble.
The show starts with Lewis singing a song. After the first song, Stern told a sports story that emphasized "seeing" or "watching". After Stern's story the Antonini Ensemble played an instrumental song. The 15 minute show ended with Monica Lewis singing another song.
The Better Vision Institute, founded in 1929, was created as an advisory board to make sure that messages about vision are correct, to suggest continuing education for professionals and to raise awareness.